Social Media Blog

A Beginner’s Guide to Emotional Social Content

As much as we want to think we’re rational creatures propelled by logic and facts, the truth is: we’re emotional. If we don’t feel something, we won’t do anything. The trouble is, how do you make sure you’re evoking the right emotion with your content?

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The 4 Cs of Emotion-Driven Visuals on Social Media

Whether you’re publishing a television spot or a Facebook ad, the key to influencing purchasing decisions is creating experiences that impact your audience on an emotional level. The 4 Cs of Emotion-Driven Visuals can help your brand create a cohesive visual esthetic that sparks brand loyalty and influences purchasing decisions.

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Q&A With Our 2018 Summer Interns

Each summer, we welcome an intern (or two!) into the fold. Under our Training Manager’s tutelage, they explore the world of social media. Who better to answer questions about the internship program than the interns themselves?

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