Welcome to the Team Addie & Laura!

Posted on: 01/15/13

We’re excited to welcome our newest team members, Addie (Adelaide) Stiff and Laura Siirila to The Social Lights team! Addie is on board as our official Collegiate Field Specialist and Laura is our Restaurant/Hospitality Community Manager.

Addie Stiff - Field Specialist at The Social LightsAddie Stiff

“As a student majoring in entrepreneurship, I’m very excited to start working and learning with The Social Lights. It’s not only inspiring to hear about their journey as young entrepreneurs, but it’s also an honor to become a part of it. I was enthralled to accept the position of Collegiate Field Specialist!”

Addie declared her major last spring and couldn’t be more happy with her decision. She says, “I have always enjoyed coming up with new business ideas and pitches, so it’s quite perfect.” Outside of school, when she has time, of course, she’s quite the talented artist and DIY-er. Addie says, “This summer I bought a $6.00 desk from Goodwill and gave it a total remodel. My friends always ask me where I bought it and never believe me once I tell them my secret.”

Addie Stiff | The Social Lights Field Specialist

As you can imagine, Addie is a bit addicted to Pinterest and HGTV. She says, “When I’m not occupied with a project, I enjoy doing what most 21 year-olds enjoy doing, going to bars and restaurants! I love checking out new places within the metro-area – I always run into an awesome new beer or tasty burger.”

Addie’s excited to check out many new places with The Social Lights and study how college students are using social media in order to come up with creative collegiate campaigns! We are very excited to have Addie on the team, and it sounds like she’s equally excited, ” I’m pumped for what’s ahead!”

Laura Siirila - Community Manager at The Social LightsLaura Siirila

Laura is currently a student at the University of Minnesota where she is majoring in Strategic Communication and minoring in Management. She is excited to be working with The Social Lights as a Community Manager because it is a great fit for her career aspirations. Her studies at the U of M have thoroughly prepared her for marketing through social media and helping clients create a positive online presence.

When Laura is not busy with classes, she is working on a craft project, exploring nature or going out with friends.

Recent Posts

How to Make Brand Memes That Aren’t a Stretch

By Ashley Berset By now, you’ve probably heard us say it a few times, but we’ll say it a little louder for the people in the back: Generation Z loves memes. But meme culture is […]

The Ultimate Guide to GIF Stickers for Brands

By Kelsey Anderson It’s crazy to think that your favorite file format, 31-year-old GIF, is also a Millennial. From compressed file alternatives to stickers that express all the feels, GIFs have certainly evolved since their […]

How to Ensure the Right KPIs Rise to the Top

by Tedi O’Brien We get it – data isn’t sexy. Presenting the next viral hit to your client can be a lot easier than explaining why their commercial didn’t perform well as an Instagram post. […]

3 Overlooked Ways to Improve Your Social Listening

By Kelsey Anderson There’s a lot of noise on social media. We know you hear it, but are you listening? By tuning in and listening to your audience, you can start to get a better […]

Get Social Media Insights

Get Social Media Insights

Subscribe to The Social Lights' blog to stay up-to-date on social media.

You have Successfully Subscribed!