What Cannes Lions 2026 Signaled for Brands

This year at Cannes, two themes kept rising to the surface 1.) creators and 2.) human connection. Yes, there was plenty of tech talk. Martech companies were everywhere along La Croisette, and AI was part of nearly every conversation. But in the panels, private rooms, lunches, and side conversations, CMOs kept coming back to the […]

In the Age of AI, Humanity Is the Competitive Edge: Takeaways from Cannes Lions 2025

Welcome to the Croisette Over four whirlwind days, our Founder and CEO, Emily Pritchard, experienced the full scope of Cannes: brand activations, product demos, C-suite panels, villa dinners, and unplanned conversations in line for events. What stood out most wasn’t only the advancement of tech in our industry, but more importantly, the people using it […]