See What Vine Artist Nick Massahos (Mastodon) Has to Say…
Most people know him as Nick Mastodon on Vine, but at The Social Lights he’s known as Nick, the Community Manager Training Program (CMTP) student who played iPad accordion on day one and continued to entertain and impress throughout the course. Born and raised in Minnesota, Nick’s popularity in the social media world has grown […]
The Social Lights Is On The Move!
We’ve outgrown our current office space and landed on a new one in the North Loop neighborhood of downtown Minneapolis. We will be moving to our new location on 1st St N and 1st Ave N this August. Look out for photos on our Facebook Page soon, but in the meantime, here’s a glimpse at […]
Final Week of CMTP Wraps Up Essentials, Recipes for Success
As our Summer 2013 Community Management Training Program comes to a close, we brought in two local communications and strategy experts to provide insights and advice to students seeking careers in social media. Paul Isakson, Co-founder and Partner in Strategy at MakeMatter, offered students a presentation on establishing a brand strategy and communicating with a […]
Social Media Strategist Catherine Engel Dishes On Analytics
Digital and social media strategist Catherine Engel knows her way around analytics and reporting, so lucky for The Social Lights CMTP class, she offered plenty of wisdom on the topic. Engel’s presentation aimed to give students an understanding of the role of analytics for digital and social media, as well as types of metrics and […]
How to Hire a Social Media Community Manager
Is your business looking for someone to manage its social media communities? If so, The Social Lights® can help, as the Minneapolis-based company is currently training 16 Community Managers during an intensive six-week social media course. The Social Lights agency specializes in Social Media Strategy and Community Management, and acknowledges the development and growing importance […]
CMTP Celebrates #Merica Through Team Field Trip
The Social Lights Community Management Training Program class recently took part in a surprise field trip filled with team bonding and ice breakers – plenty of them. It was an American-themed trip inspired by upcoming 4th of July celebrations, with CMTP students using Twitter to document the fun. The only hint students were given prior […]
Arik Hanson Shares Tips on Likeable Content, Creating Social Media That Gets Clicks
ACH Communications Principal and Digital PR Consultant Arik Hanson recently gave an insightful and well-received presentation to The Social Lights Community Manager Training Program class outlining the ins and outs of creating favorable content for social media. In a slideshow titled “Likeable Content: How to Create Social Media Content that Gets Clicks,” Hanson offered students […]
Lee Odden Teaches CMTP About Effective Content Creation, SEO
Author of Optimize, CEO of TopRank Marketing, and content/SEO specialist Lee Odden recently provided words of wisdom to The Social Lights Community Management Training Program class in a presentation that emphasized the importance of storytelling in content creation and search engine optimization. The presentation was as inspiring as it was informative, given by a professional […]
Mary Meehan Teaches CMTP Class About Cultural Intelligence
“Cultural Intelligence: Translating the Consumer Market with Trends” was an informative and engaging presentation given to The Social Lights® Community Manager Training Program class by Mary Meehan, co-founder & CEO of consumer research company Panoramix Global. Meehan, an expert on consumer marketing and trends, presented students with information and statistics on the Star Trek film […]
The Social Lights Kicks Off First-Ever Community Manager Training Program
Instructor Amy Bryant kicked off the class with a quote: In recognition of the importance and growth of social media for business, Minneapolis-based company The Social Lights LLC recently launched a Community Manager Training Program. The six-week course is dedicated to teaching 15 students about community management and aiding in job placement with various organizations […]
