The Consumer Electronics Show (CES) used to be a sneak peek into the bleeding edge of technology, offering glimpses of what was on the horizon for the coming year. While that is still partially true, the expanded scope of the event now highlights a mix of products—from those already available to those that may never hit the market.
In the wake of CES 2025, we’ve analyzed social listening data to determine which products are generating the most positive sentiment online and which are sparking negative reactions.
Yays:
A Robot Vacuum with a Robotic Arm:
Dreame showcased a robot vacuum with legs to climb small steps and an arm to pick up clutter like socks. It even features a toolbox for swapping brushes to tackle different cleaning tasks. This product gained over 2,800 mentions on social media, with less than 1% negative sentiment. People love it!
Lenovo’s Rollable Laptop
Lenovo introduced the ThinkBook Plus Gen 6, the world’s first rollable laptop. Its flexible OLED display expands from 14 to 16.7 inches at the push of a button, providing extra screen space in a compact form. This innovation is making waves on social media, especially with satisfying videos of the screen expanding. Scheduled for release in 2025, it comes with a steep price tag of $3,500—but it’s an actual product consumers can look forward to. This product was a show-stopper, and generated over 17,000 mentions on social media, also with a less than 1% negative sentiment rating.
A Fully Solar-Powered Electric Car
Aptera showcased its solar-powered electric vehicle (EV), designed to eliminate the need for plug-in charging. The vehicle can harvest up to 40 miles of range per day from solar energy, making it the first EV that doesn’t require plugging in for daily use. The car earned over 2,600 mentions on social, and only 24 of them were negative. People are optimistic about a solar future!
Nays:
A Wireless TV Powered by Batteries
Displace presented a 55-inch wireless OLED TV that sticks to walls using suction cups and runs on rechargeable batteries, offering up to 60 hours of viewing time. While innovative, this product landed on our Nays list due to a lack of interest. The wireless TV only generated about 500 mentions during and after CES this year. Our guess is most people don’t want to recharge their TV everyday.
An Electric Toothbrush That Flosses
Soocas unveiled the Neos, a 2-in-1 electric toothbrush that combines brushing and flossing using high-frequency vibrations and pulsed water flow. While it aims to improve oral hygiene, this $200 product earned a confident Nay from us. The toothbrush earned less than 100 mentions, and a quarter of them were negative.
A Spoon That Simulates the Taste of Salt
Kirin introduced the Electric Salt Spoon, designed to enhance the taste of low-sodium foods without adding extra salt. The spoon uses electric currents to stimulate the tongue, amplifying salty and umami flavors. While it is supposed to help individuals adhere to low-sodium diets, early testers say the device is bulky and somewhat challenging to use, mostly because you have to leave the spoon in your mouth for several seconds for it to work. This wild product did generate over 2,000 mentions, but just under 400 of them were negative, making this product a Nay.
The Rundown:
Beyond these specific products, CES 2025 was packed with countless AI and robotics innovations. The biggest trend? Excitement around pairing AI with robotics to solve everyday problems – like AI bartenders, robot babysitters, and automated coffee coolers. While many of these products still have a long way to go, it’s clear that AI is here to stay, and its integration into robotics could shape the future of tech.
Interested in tapping into social listening for your own product launch or initiative? Contact us at hello@thesocial-lights and come back to our blog as we keep an eye on the trends shaping 2025 and beyond!
