Social Media Trends: Q4 | 2016

The 2016 calendar year ended with a flurry of updates from around the social sphere, with the majority of the conversation centered around community care and live video. These moves align with platforms’ consistent efforts to create a positive, authentic, and immersive experience for their users. The following is a birds-eye view of the evolving […]

A (Better) Look Ahead at Social Media in 2017

The new year brings inspiration towards self-betterment, aspirations of bucket list goals, and self-evaluations of what could be. What’s next? What do I want? Where do I want to be? How do I get there? Individuals and businesses take stock of where they’ve been and where they want to go. The same is true in […]

Navigating the Social Space with Lana Berry

Lana Berry notes authenticity and open conversation as two constants in the social space. As relationship-building continues to act as social media’s cornerstone, those who succeed in building strong followings on are often the same brands and individuals who find ways to tap into these pillars. Lana is Exhibit A. The social media manager-turned-influencer has […]

3-Emoji Review: 184 New Emojis And We’re Still Waiting For…

The Taco Emoji Has Arrived It takes me approximately 5 hours to scroll through my current stack of emojis to find the smiley shit (easily the best one) but lucky for our time here on earth, Apple has come out with 184 more! Smiley-crapping your pants to learn more? Here’s a list of some of […]

#AdFedMN: Purpose Driven Content with Amanda Brinkman

Remember the Small Business Revolution Documentary we talked about recently? If you haven’t watched the film yet, get on it. The authenticity and heartwarming vibes will make your heart swell up. The Social Lights were lucky enough to join AdFed MN for a special event hosted by the lady who struck the match, Amanda Brinkman, to […]

Social Media Trends 2013

From the radpidly increasing rate of smartphone adoption, to the rise of Instagram addicts, to the thousands who’ve just discovered Tumblr—we can already tell 2013 will be a big year for social and we’re excited! Here’s what we think lies ahead: 1. Rise of Customer Service on Social Customer service on social media is bound to […]