Social Media Strategist Catherine Engel Dishes On Analytics
Digital and social media strategist Catherine Engel knows her way around analytics and reporting, so lucky for The Social Lights CMTP class, she offered plenty of wisdom on the topic. Engel’s presentation aimed to give students an understanding of the role of analytics for digital and social media, as well as types of metrics and […]
How to Hire a Social Media Community Manager
Is your business looking for someone to manage its social media communities? If so, The Social Lights® can help, as the Minneapolis-based company is currently training 16 Community Managers during an intensive six-week social media course. The Social Lights agency specializes in Social Media Strategy and Community Management, and acknowledges the development and growing importance […]
CMTP Celebrates #Merica Through Team Field Trip
The Social Lights Community Management Training Program class recently took part in a surprise field trip filled with team bonding and ice breakers – plenty of them. It was an American-themed trip inspired by upcoming 4th of July celebrations, with CMTP students using Twitter to document the fun. The only hint students were given prior […]
7 Ways to Celebrate Social Media Day Twin Cities
How does one celebrate Social Media Day Twin Cities? Let us count the ways. Here are 7 Ways To Celebrate Social Media Day in Minneapolis and Saint Paul this Sunday, June 30th. While you’re out and about, share what #MPLSis and #STPis to you on Twitter and Instagram! 1. Social Media Sunday Funday on a Patio […]
Social Media Day Twin Cities
It’s official – Mashable’s Social Media Day is coming to The Twin Cities this Sunday! Both Mayor Rybak and Mayor Coleman have proclaimed June 30, 2013 as Social Media Day in Minneapolis and Saint Paul. Social Media Day is a global celebration of the technology that allows people to connect with one another across cities, […]
Arik Hanson Shares Tips on Likeable Content, Creating Social Media That Gets Clicks
ACH Communications Principal and Digital PR Consultant Arik Hanson recently gave an insightful and well-received presentation to The Social Lights Community Manager Training Program class outlining the ins and outs of creating favorable content for social media. In a slideshow titled “Likeable Content: How to Create Social Media Content that Gets Clicks,” Hanson offered students […]
Lee Odden Teaches CMTP About Effective Content Creation, SEO
Author of Optimize, CEO of TopRank Marketing, and content/SEO specialist Lee Odden recently provided words of wisdom to The Social Lights Community Management Training Program class in a presentation that emphasized the importance of storytelling in content creation and search engine optimization. The presentation was as inspiring as it was informative, given by a professional […]
Mayoral Proclamation: Social Media Day Minneapolis
Dear Mr. Mayor (aka @MayorRTRybak), Social Media Day is a global celebration of the technology that allows people to connect with one another across cities, states, and nations. Since 2010, Social Media Day has been officially recognized by more than 20 cities across the globe. Our company, The Social Lights®, has taken the initiative as […]
Mary Meehan Teaches CMTP Class About Cultural Intelligence
“Cultural Intelligence: Translating the Consumer Market with Trends” was an informative and engaging presentation given to The Social Lights® Community Manager Training Program class by Mary Meehan, co-founder & CEO of consumer research company Panoramix Global. Meehan, an expert on consumer marketing and trends, presented students with information and statistics on the Star Trek film […]
The Social Lights Kicks Off First-Ever Community Manager Training Program
Instructor Amy Bryant kicked off the class with a quote: In recognition of the importance and growth of social media for business, Minneapolis-based company The Social Lights LLC recently launched a Community Manager Training Program. The six-week course is dedicated to teaching 15 students about community management and aiding in job placement with various organizations […]
