Small Business Saturday
November 24, 2012 is #SmallBizSat As American Express puts it, “Between Black Friday and Cyber Monday is a day dedicated to supporting small businesses nationwide. Last year, over one hundred million people came together to Shop Small® in their communities on Small Business Saturday®.” The Social Lights are not affiliated with American Express, but we are big supporters […]
The World’s Greatest
Guinness is Good for You This time we aren’t talking about tall, dark and handsome pints of Irish lager, rather Guinness World Records involving several pints of fake blood… This October The Social Lights facilitated the Guinness World Record attempt for Largest Gathering of Zombies during the 8th Annual Zombie Pub Crawl. We received word […]
The Fowler Business Concept Challenge
The Social Lights have been involved with the UST Fowler Business Concept Challenge for the past four years. When “The Fowler” was founded in 2009, Martha and Emily competed in the scholarship competition with an idea for an innovative new bike lock. They happily took home third place and competed again the next year with […]
Zombie Pub Crawl to Break Guinness World Record
Surely you remember our Zombie Pub Crawl blog post from last fall. If you don’t here’s a refresher: Social Influence is Alive and Kicking at the Zombie Pub Crawl. Now, fast-forward to 2012 and The Social Lights are ready for world domination. Specifically, helping coordinate the Guinness World Record attempt for Largest Gathering of Zombies […]
So You Want to be a Field Specialist at The Social Lights?
We are in the process of hiring a Field Specialist (or two) at the agency: Description • Assist with developing college marketing campaigns • Assist with developing editorial and social media content calendars • Assist with social media monitoring and management • Assist with event planning and promotion • Brainstorm and execute online contests, giveaways, […]
Back to School Goes Social.
Social media has changed the way we communicate. We’ve studied this phenomenon, ruminated on it, strategized, contemplated and conclusively confirmed that social media has indeed changed our behaviors. The more we thought about it, the more we realized that these changes affected us quite quickly. Like, super duper fast. Let’s flashback to 2007 to demonstrate. […]
Escapism.
We no longer take breaks by detaching ourselves from our screens – be they laptops, desktops, tablets or mobile devices. Instead, we take breaks through on-screen distraction. Doing something fun for a few minutes…or hours…such as perusing Pinterest, tumbling through Tumblr posts or Drawing Something. We escape the email box, the proposal we’re working on, […]
The Social Lights – The Startup Story
The Startup Story The Social Lights® is the product of countless hours of research, an endless supply of entrepreneurial drive, and the never-stop-learning mentality of Emily Pritchard and Martha McCarthy. The duo met during their freshman year of college at the University of St. Thomas and the student-athletes quickly became good friends. As two of […]
