Still Kickin: How one couple’s favorite T-shirt is fighting cancer and replacing cancer memes

Social media is awash with causes to support. Kickstarters, honorary days and months, and awareness campaigns are all part of our daily digital consciousness. However numerous they may be, these social campaigns can make a big difference within our local circle of friends—and thanks to the Internet—far beyond. One such notable campaign is the Still Kickin t-shirt, […]

WOODCHUCK: Social Media Spotlight

WOODCHUCK: Authentic, truly American-made products. We bring jobs back to America, nature back to people, and quality products back to consumers. I had the pleasure of meeting with WOODCHUCK founder Ben VandenWymelenberg back in 2011, when the company was brand new. Since then, the innovative tech accessories brand has evolved into a unique fashion brand. Luckily, […]

DrumLite: Fails on Kickstarter; Rocks out at Super Bowl

DrumLite™ founders Jeff Sevaldson and Joey Nesbitt I had the opportunity to interview Jeff Sevaldson, a former UST classmate of mine who is the Co-Founder of DrumLite™. No, I wasn’t compelled to interview them because their name also contains a play on the word “Lite / Light,” I was actually quite curious to see how they are using social to grow their […]

CMTP Celebrates #Merica Through Team Field Trip

The Social Lights Community Management Training Program class recently took part in a surprise field trip filled with team bonding and ice breakers – plenty of them. It was an American-themed trip inspired by upcoming 4th of July celebrations, with CMTP students using Twitter to document the fun. The only hint students were given prior […]

The Social Lights Kicks Off First-Ever Community Manager Training Program

Instructor Amy Bryant kicked off the class with a quote: In recognition of the importance and growth of social media for business, Minneapolis-based company The Social Lights LLC recently launched a Community Manager Training Program. The six-week course is dedicated to teaching 15 students about community management and aiding in job placement with various organizations […]

March Madness: What a Boar

Would you believe it if we told you that The Social Lights think March Madness is going to be extra boaring this year? We’d like to introduce you to our friend, Fred. Fred Hoiboar. Photo Credit: Hickey Photography Fred is a 1000+ lb Hampshire boar that resides on a farm outside of Des Moines, Iowa. […]

Who’s the Fairest of them All?

The Social Lights are pleased to announce our newest client: Irish Fair of Minnesota We are counting down the days to the fair and posting the latest and greatest Irish Fair news on the newly-designed facebook page. Become a FAN! Please Join Us at the Fair August 12-14th, 2011! It will be great craic.