Red Bull Crashed Ice coming to St. Paul!

It’s 2012 and with a new year comes new experiences.  Lucky for you, the Red Bull Crashed Ice extravaganza is coming to St. Paul on January 14th.  What’s that you ask? Only one of the most extreme winter sports ever created! It is the Ultimate Ice-Cross Downhill Racing Event – mere mortals compete four at […]

When UGLY is a Good Thing.

An e-commerce Case Study about our client UltimateUglyChristmas.com‘s thriving Ugly Christmas Sweater business. How did we help UltimateUglyChristmas QUADRUPLE sales this year? Read our CASE STUDY for all the juicy details! To learn more about UltimateUglyChristmas.com, read some of the press clips: The Milwaukee Journal Sentinel The New York Times The Washington Post Yahoo! News […]

Countdown to Midnight

Quick! What are you doing for New Year’s Eve?  What are you wearing for New Year’s Eve?  No answer? The clock is ticking. With less than 48 hours until New Year’s Eve, it’s do or die time.  Luckily for you, we have all the answers right here! Our HighLIGHTS NYE Guide to the Twin Cities […]

Social Media Predictions for 2012

Here are The Social Lights’ Predictions for the State of Social Media in 2012: Shopping will become an increasingly social experience from start to finish. From researching products prior to purchase (comparing prices, reviewing ratings, checking availability, coupon/sale searching) to making an assessment and announcing your verdict post-purchase (leaving positive or negative feedback, tagging items […]