Educating the Next Generation of Marketers

The Social Lights®  to Host Social Media Marketing Workshops As the business world coincides with the evolution of social media and technology, the job title Community Manager is now more important than ever. Brands need voices—and people to manage them as they engage in two-way dialogue on behalf of brands. That’s where the Community Manager […]

When Push Comes to Shove Off

When does a push notification push you over the edge? As Brent Hieggelke defines push notifications in a recent Mashable article, “Good push notifications can mean alerting someone at the breakfast table to avoid a traffic jam by taking a different route to work. A bad push would be interrupting a parent with a “limited […]