Intern Swap
The Social Lights teamed up with SixSpeed for an Intern Swap! What’s an Intern Swap, you ask? – Two agencies swap interns for one week. The interns learn new skills and then share their experiences during a Show-and-Tell session (aka Happy Hour). Andrea Stowe of SixSpeed and Jane Lee of The Social Lights switched spots last week…. […]
Social Media: Agency, or In-House?
For many of you, It’s Time to Bring Social In-House. Bold statement, we know, but we stand behind it. Hundreds of agencies will disagree, citing that they are doing a fine job managing social media responsibilities outsourced to them by major corporations. But are they really providing that much value? Do they really know your brand? […]
Zombie Pub Crawl: World’s Largest Gathering of Zombies
Guess who holds the Guinness World Record for Largest Gathering of Zombies? FOR THE RECORD Straight from GuinnessRecords.com… The largest gathering of zombies involved 8,027 participants and was achieved by Zombie Pub Crawl (USA) in Minneapolis, Minnesota, USA, on 13 October 2012. This was the 8th annual Zombie Pub Crawl in the Twin Cities, and […]
MIMA / PRSA Present: Facebook for Business
Last night we attended the mima/PRSA “Facebook for Business” event with guest speaker Joe Benarroch. Despite dedicating an embarrassing number of hours per week to the social platform, Joe still taught us a few things: “Everything is built around people – people are at the center of everything.” As an advertising platform, Facebook presents an overwhelming opportunity. […]
The Social Lights Welcomes Libby Benda & Jane Lee
The Social Lights is pleased to welcome two new team members this September: Elizabeth (Libby) Benda and Jane Lee. Libby joins The Social Lights as Community Manager and Jane Lee as Graphic Design intern. Both young women participated in The Social Lights Community Manager Training Program this summer. A recap of the program can be found […]
The Social Lights Board of Advisors
We are proud to introduce our Board of Advisors! We are extremely grateful to have the support and guidance of this talented team of business professionals. With experience spanning strategic planning, global technology, digital strategy, consumer insights, corporate communications, education, and economics, The Social Lights has a solid team in place to help take our […]
Educating the Next Generation of Marketers
The Social Lights® to Host Social Media Marketing Workshops As the business world coincides with the evolution of social media and technology, the job title Community Manager is now more important than ever. Brands need voices—and people to manage them as they engage in two-way dialogue on behalf of brands. That’s where the Community Manager […]
See What Vine Artist Nick Massahos (Mastodon) Has to Say…
Most people know him as Nick Mastodon on Vine, but at The Social Lights he’s known as Nick, the Community Manager Training Program (CMTP) student who played iPad accordion on day one and continued to entertain and impress throughout the course. Born and raised in Minnesota, Nick’s popularity in the social media world has grown […]
The Social Lights Is On The Move!
We’ve outgrown our current office space and landed on a new one in the North Loop neighborhood of downtown Minneapolis. We will be moving to our new location on 1st St N and 1st Ave N this August. Look out for photos on our Facebook Page soon, but in the meantime, here’s a glimpse at […]
Final Week of CMTP Wraps Up Essentials, Recipes for Success
As our Summer 2013 Community Management Training Program comes to a close, we brought in two local communications and strategy experts to provide insights and advice to students seeking careers in social media. Paul Isakson, Co-founder and Partner in Strategy at MakeMatter, offered students a presentation on establishing a brand strategy and communicating with a […]
