TikTok Ban: What Happens Next?

It’s been 13 days since President Joe Biden signed the bill passed by both the House and Senate that pertains to the infamous “TikTok Ban.” Do we think there’s a world where Americans aren’t using TikTok? Not likely, but social platforms evolve. That’s the nature of the social media business. So whether TikTok goes away […]

Social Media Week 2024 Takeaways

From generative AI to the creator economy and that impending TikTok ban, we know it can be daunting to keep everything top-of-mind when you work at the speed of social. So, when we were given the opportunity to take some purposeful time away from the endless scrolling and hear from the top movers and shakers […]

Everything You Need to Know About the TikTok Ban

What happened?  The House voted Wednesday, March 13 to pass legislation that could potentially ban TikTok in the U.S. This bill is intended to pressure TikTok’s China-based owner, ByteDance, to divest the app. Both Democrats and Republicans have raised concerns about the Chinese government’s ties to ByteDance and their purported access to U.S. user data. […]

The Social Lights Names Stephanie Schafer President

Launches Next Phase of Growth through Elevation and Hiring Three Key Leaders Minneapolis, Mar. 25, 2024 — The Social Lights, a Minneapolis-based agency that takes a social-first approach to marketing and counts household brands like General Mills, Massage Envy, Kwik Trip, and Cargill among its clients, today announces the promotion of Stephanie Schafer to President […]

The Social Lights and REM5 Debut socialHQ Outpost to Explore the Future of Social

Immersive platform uses metaverse to teach about the metaverse, generative A.I., and future of social interaction for consumers today and tomorrow Today Minneapolis-based social media agency The Social Lights announced the launch of socialHQ, a metaverse outpost for discovery, education, and engagement designed to help explore the future of social media as a company and […]

Three Cheers For Our Inc. 5,000 Threepeat!

If you’ve peeped our social channels lately, you know we’re growing. Cue: 🚀 From the day we opened our doors, we set out to carve a different path. We’ve been bucking the industry, challenging everything from the way we brainstorm, to the way we operate “the agency” to the value of social media in the […]