#TrendsTuesday: Facebook shops and new ways to Snap

Social media evolves at the rapid-fire pace of the internet. Here’s a rundown of some of the most recent and relevant social media news and trends, so you can keep up with new possibilities and changing functionality. Ever since Facebook launched messenger as a standalone app, it’s been clear they aim to keep users within their own framework […]

Social Media Strategist Catherine Engel Dishes On Analytics

Digital and social media strategist Catherine Engel knows her way around analytics and reporting, so lucky for The Social Lights CMTP class, she offered plenty of wisdom on the topic. Engel’s presentation aimed to give students an understanding of the role of analytics for digital and social media, as well as types of metrics and […]

Arik Hanson Shares Tips on Likeable Content, Creating Social Media That Gets Clicks

ACH Communications Principal and Digital PR Consultant Arik Hanson recently gave an insightful and well-received presentation to The Social Lights Community Manager Training Program class outlining the ins and outs of creating favorable content for social media. In a slideshow titled “Likeable Content: How to Create Social Media Content that Gets Clicks,” Hanson offered students […]

The Social Lights Kicks Off First-Ever Community Manager Training Program

Instructor Amy Bryant kicked off the class with a quote: In recognition of the importance and growth of social media for business, Minneapolis-based company The Social Lights LLC recently launched a Community Manager Training Program. The six-week course is dedicated to teaching 15 students about community management and aiding in job placement with various organizations […]

What We’re Into Right Now

Instagram Glasses …if they ever become a reality DOMO’s employee social media policy Transplanted right from TechCrunch, “Back in May, Josh James, the co-founder of analytics company Omniture and now CEO of business intelligence startup Domo, announced an eyebrow-raising idea: He was kicking off an eight-week initiative that would require every one of Domo’s 130 […]

Instagram Filter Personalities

You know you’ve been instagramming too much when… 1. You know each filter by name 2. You recognize the filter from your feed’s photos 3. You wish a hybrid between Brannan and Hudson existed 4. You spend every second of down time scrolling through your feed 5. You feel like an amazingly accomplished photographer with […]

A Few of our Favorite Apps

Tator tots, French fries, mozzarella sticks… Just kidding! We are talking smartphone apps of course. We LOVE Facebook & Twitter & Foursquare plus: Instagram Cinemagram c/o Cinemagram.tumblr 360 Panorama via iTunes Run Keeper via RunKeeper.com Starbucks Gold Card Get your Starbucks fix from your phone – no cash or card required! Words with Friends | […]