Social Media Bootcamp: Speaker Lineup

If content is king, then our 2-Day Social Media Training Bootcamp is the Elvis Presley of social media bootcamps (minus the peanut butter, bacon, and banana sandwich). This year, we have a jam-packed program featuring some of Minnesota’s brightest content creators and strategists! Our 2014 speakers include experts from BringMeTheNews, Neidt Writer, The Social Lights, GoKart […]

Community Management: Putting it into Practice – A Panel Discussion

Our upcoming 2-Day Social Media Training Bootcamp will wrap up with a dynamic panel discussion titled, “Community Management: Putting it into Practice.“ It’s like The View over cocktail hour: peers passionately discussing (and sometimes disagreeing) about their craft. The goal of the conversation is to both have answers about what has worked in the past […]

Social Media Bootcamp Speaker + Panelist Lineup

Speakers and panelists include: • Kate Sommers, General Mills – @ForkKnifeSpoon • Jeff Neidt, Neidt Writer – @neidtwriter • Erica Hanna, BringMeTheNews – @meeterica • Drew Gneiser, Feed My Starving Children – @DrewGneiser • Jim Cuene, GoKart Labs – @jcuene • David Jungers, Mall of America – @DavidJungers • Gino Giovannelli, Miles Interactive  • Keith Beise, Minnesota Twins – @KeithBeise • Jess Wangsness, General Mills / Nature Valley – @jesswangs • Angie Sheldon, General Mills / Betty Crocker – @heyangiesheldon For a taste of The […]

The Social Lights Training Institute Presents…

So, you’ve started a social media strategy or implementation plan for your company, but something’s a bit off. You’re not sure where to turn, who to ask, or how to get to the next level… We’re here to help. If you’re ready to build and execute a sustainable social media content strategy for your company […]

Social Media Bootcamp 2014: The Lineup

We’re excited to announce our 2014 Social Media Bootcamp speakers! Covering topics spanning: Content Strategy, A Day in the Life of a Community Manager, Content Driving Brands, Content Marketing for Business, we have: • Erica Hanna, BringMeTheNews • Jeff Neidt, Neidt Writer • Jim Cuene, GoKart Labs • Gino Giovannelli, Miles Interactive • Kate Sommers, […]

Free Download: Writing for Social Media Workbook

Writing for social is more than just figuring out how to say something in 140 characters. Witty Community Managers need to aim those comic darts at the bullseye of a business problem – otherwise they’re just funny noise. To truly be effective, you need to have an overall goal in mind and a plan to […]

Social Media Training Twin Cities: 2-Day Social Media Bootcamp June 25 & 26

The Social Lights® Training Institute is pleased to present a 2-day social media training course covering all things content. You’ll leave this program with the knowledge and know-how to build and execute a sustainable social media content strategy for your company. During this jam-packed 2-day program, you will learn: -How to develop a content strategy […]

What’s Your Take on Social Media? A Q&A with Shannon Patch

This is the first of three exclusive interviews with attendees of this year’s Social Media Training Bootcamp. We asked each attendee the same questions about social media, marketing, and the relationship between brands and their consumers. Today’s Q&A is with Shannon Patch, a recent graduate of the University of St. Thomas. Q. How did you get […]

2-Day Social Media Training Bootcamp: Twin Cities – Coming this June!

The Social Lights® Training Institute is pleased to present a 2-day social media training course covering all things content. You’ll leave this program with the knowledge and know-how to build and execute a sustainable content strategy for your company. Join us on Wednesday, June 25 & Thursday, June 26, 2014. Spots are limited. To receive an early-bird invitation, Join the […]

#SMBMSP65: 8 Golden Rules for Sure-Fire Success with Facebook Ads

Anyone who manages social media on behalf of a brand knows the frustration of seeing little to no post interaction, despite posting decent content. Facebook’s organic reach has taken a nosedive in recent months, making Facebook advertising a requirement in order to reach your fan base. The MSP Social Media Breakfast on April 14th was […]