The Social Lights and REM5 Debut socialHQ Outpost to Explore the Future of Social

Immersive platform uses metaverse to teach about the metaverse, generative A.I., and future of social interaction for consumers today and tomorrow Today Minneapolis-based social media agency The Social Lights announced the launch of socialHQ, a metaverse outpost for discovery, education, and engagement designed to help explore the future of social media as a company and […]

Top Post of the Month!

We can’t go viral on command, but we do our best to make it a regular occurrence*. Reaching audiences where they are, in formats they’re used to, is a key ingredient in going viral. Social-first fandoms expect social-first brands, so we can’t stress how important it is to be true to the platforms. Here’s one […]

Three Cheers For Our Inc. 5,000 Threepeat!

If you’ve peeped our social channels lately, you know we’re growing. Cue: 🚀 From the day we opened our doors, we set out to carve a different path. We’ve been bucking the industry, challenging everything from the way we brainstorm, to the way we operate “the agency” to the value of social media in the […]

The Social Lights Welcomes New VP of Operations

We are happy to introduce Ali Olson! She joins our team at The Social Lights as Vice President of Operations with over 12 years of experience. She will be focused on driving operational excellence forward in the constantly-changing landscape of social media. Ali is a lover of process, all things social media, and process. And […]

The Social Lights’ CEO Featured on Twin Cities Business Podcast

Our CEO, Emily Pritchard, was welcomed as a guest on the By All Means Podcast by Twin Cities Business this month. Social media agencies didn’t even exist when The Social Lights was founded, but today, most modern brands rely on a partner like TSL to help them develop strategy, create content, and oversee community management […]

The Social Lights makes the Inc. 5000

The Social Lights has made the Inc. 5000 list, which features the 5,000 fastest-growing private companies in the US. This is the second time that The Social Lights has made the list. This achievement wouldn’t have been possible without our incredible team, amazing clients, and community of peers who push us to be our best. […]

Q&A With Our 2018 Summer Interns

Each summer, we welcome an intern (or two!) into the fold. Under our Training Manager’s tutelage, they explore the world of social media. Who better to answer questions about the internship program than the interns themselves?

5 Strategic Thinking Insights from the Minnesota Marketing Summit

Last week, we set aside our nine to five so we could soak in all that the Minnesota Marketing Summit had to offer. Not only were we proud to serve as the exclusive sock sponsor of the event but we also enjoyed supporting our Co-Founder and Visionary, Emily Pritchard, as she moderated the Social Media […]

The Complete Guide to Spring Cleaning Your Brand’s Social Media Presence

By Jessi Russell Let’s dust off your profiles, assess your goals, and refresh your content strategy. Yep. Even your social media accounts need a dose of spring cleaning. So, what the heck is spring cleaning for social media (and why should you care)? Like with your personal life, spring cleaning on social media is about […]

Engaging with Gen Z on Social Doesn’t Have to Be Scary

How do you connect with those darned Gen Z’ers? Working with teen-facing brands, we hear that question a lot. While we don’t have a magic spell, it’s a lot simpler than you’ve been led to believe. As Millennials, we understand what it’s like to feel misunderstood as a generation. We don’t all expect participation trophies […]