#SmartSocialSummit 2017: Stay true, find balance, and give your audience a voice.
October is coming to a close, which means it’s that time of year where we hop a plane to Austin, Texas, to join the smartest in social at the annual Spredfast Summit. Our team took in keynotes, panels, breakouts, and one-on-one conversations to glean insights about the social media industry and its ever-evolving role in […]
The #SFSummit Rewind: TSL heads to Austin
A couple weeks ago, we attended the Spredfast Summit, marking the third-consecutive year that we’ve made the trip to Austin, Texas. In recent years, the conference has become a Mecca for some of the brightest minds in social media, featuring keynotes from some of the most engaging presences in the digital space. Who: The smartest […]
Social Media Strategist Catherine Engel Dishes On Analytics
Digital and social media strategist Catherine Engel knows her way around analytics and reporting, so lucky for The Social Lights CMTP class, she offered plenty of wisdom on the topic. Engel’s presentation aimed to give students an understanding of the role of analytics for digital and social media, as well as types of metrics and […]