Before + After – The Social Lights Office Renovation

  The Social Lights New HQ is housed in the former RyKrisp Factory. Built in 1922, the RyKrisp plant employed hundreds of hardworking Americans. We’re excited to reinvigorate this factory with entrepreneurial energy, along with our fellow building tenants, including: Woodchuck USA, THE AESTHETIC x WHITNEY VERMEER, Great Lakes Clothing Co., MPLS / STP Clothing Co. […]

Top Takeaways from Spredfast Summit 2015

We just got back from a jam-packed #SFsummit in Austin, TX, and we’re pleased to share some of our top takeaways with y’all. The ‘Smart Social’ theme had us at hello, and the excitement grew from there. Here’s a sampling of the many lightbulb moments we had at Spredfast Summit 2015: “Social isn’t special. It’s just […]

Social Media: 4 Factors to Focus on in 2015

In 2014, we saw video apps take off (mobile video impressions grew 350%), new networks like Yik Yak and ello emerge, and a movement toward high quality images and “Images for Information” instead of plain text or standard images. We also saw some epic social media wins and fails. Winners included NASA, the ALS Foundation, […]

Writing for Social Media: A Training Workshop

Tickets + Event Information The goal is not to be good at social media. The goal is to be good at business because of social media. – Jay Baer Representing a brand on social media means sharing their vision – the big story of your brand, in a way that connects with the unconscious desires […]

The Social Lights Board of Advisors

We are proud to introduce our Board of Advisors! We are extremely grateful to have the support and guidance of this talented team of business professionals. With experience spanning strategic planning, global technology, digital strategy, consumer insights, corporate communications, education, and economics, The Social Lights has a solid team in place to help take our […]

Coming Soon…

We’re excited to unveil additional information about our Summer 2013 Community Manager Training & Placement Program in the coming weeks! We’ve got a great lineup of guest speakers, client projects and competitive social challenges that you won’t want to miss. Stay up-to-date right here on our blog, or subscribe to our eNewsletter. If you’re unfamiliar […]

Final Week to Apply!

From the Newsroom: MINNEAPOLIS, Minn. – April 15, 2013 – Do you want to take your social media skills to the next level? Are you ready for in-depth, in-person, comprehensive training that will launch you to your next big gig? Minneapolis-based social media and digital marketing agency The Social Lights® has created the opportunity for […]

Introducing…

The Social Lights® Community Manager Training & Certification Program! The Social Lights is proud to announce our Community Manager Training & Certification Program—an accelerated management training curriculum designed to groom the next generation of leaders for coveted social media positions at Fortune 500 companies. Our practical, hands-on program will provide trainees not only the knowledge […]

Social Media Trends 2013

From the radpidly increasing rate of smartphone adoption, to the rise of Instagram addicts, to the thousands who’ve just discovered Tumblr—we can already tell 2013 will be a big year for social and we’re excited! Here’s what we think lies ahead: 1. Rise of Customer Service on Social Customer service on social media is bound to […]