3 Ways Your Brand Can Get Started With Web3

Dating back to the earliest days of the internet and social media, there has always been tension for brands between investing in emerging communication technology while balancing risky investment (and precious time!) in efforts that may not play out or pay off. It can be a long road to build support for new communication technology […]

Why We Need More Human Leadership

Emily Pritchard was a recent guest on the Messy & Magnificent podcast with Karlee Fain. Emily shared her unique perspective on how allowing for a greater element of humanity in the workplace opens the doors to better relationships and more collaborative productivity. She spoke to challenging the traditional paradigm of leadership through a human lens, […]

3 Takeaways From VeeCon

Last week Minneapolis hosted the first-ever VeeCon superconference at U.S. Bank Stadium, a gathering of thousands of VeeFriends NFT owners who came together to meet, learn, and collaborate. Here are some takeaways from our Chief Creative & Strategy Officer Greg Swan:  VeeCon Is a Community, Not a Marketing Conference From Snoop Dogg to Eva Longoria, […]

AdFed 32 Under 32!

Look at these smiling social media professionals attending AdFed’s 32 Under 32 last week! Congrats to Kelsey and Taylor on their wins! And to Kate for her nomination!

Emily featured on the White on Rice podcast

Our CEO, Emily Pritchard, was a recent guest on the White on Rice podcast. Produced by Yia Vang and David Crabb, White on Rice explores the links between food, culture, and community. Emily shared the story of starting the business, what lessons she has learned along the way as an entrepreneur, why brands should always […]

Celebrating momentum and intentional growth at our Q2 offsite

Last week our full team got together to celebrate our work and key accomplishments from Q1 and look ahead to what’s to come in Q2 and beyond. Fresh off the heels of the above podcast, we enjoyed a special lunch catered by James Beard Finalist Yia Vang’s Union Hmong Kitchen as well as a fireside […]

We’re Hiring!

Look at these smiling social media professionals! We’re a band of creative and energetic problem solvers who help brands and individuals connect to their consumers utilizing the power of social media. And we’re growing. Want to join us? Check out our open roles here.

5 things about Elon Musk buying Twitter

Last week Twitter agreed to sell itself to Elon Musk for $44 billion on April 25. The billionaire is famously a massive fan of the platform, free speech, and overall stirring up buzz that benefits his companies. Assuming the deal goes there, there is change afoot on one of the core social platforms for a […]

What’s your TikTok strategy? I’ll go first.

Last month The Social Lights moderated a PRSA panel discussion called “What’s Your TikTok Strategy? I’ll Go First”  with 100+ attendees tuning in from across the country to hear from TSL client Paige Forde at Kwik Trip, Ryan Peña from Be The Match, August Schiess from University of Illinois Urbana-Champaign, Eva Keiser from PRSA, and […]