A (Better) Look Ahead at Social Media in 2017
The new year brings inspiration towards self-betterment, aspirations of bucket list goals, and self-evaluations of what could be. What’s next? What do I want? Where do I want to be? How do I get there? Individuals and businesses take stock of where they’ve been and where they want to go. The same is true in […]
Navigating the Social Space with Lana Berry
Lana Berry notes authenticity and open conversation as two constants in the social space. As relationship-building continues to act as social media’s cornerstone, those who succeed in building strong followings on are often the same brands and individuals who find ways to tap into these pillars. Lana is Exhibit A. The social media manager-turned-influencer has […]
We Gathered & Gave
On November 21, our entire team came together for Gather & Give, a massive 1-day project aimed at showing gratitude for both our clients and our team. Throughout the day, we generated enormous amounts of content, shared social media tips and tricks via livestream, and ended the day with a Thanksgiving feast that featured every company on […]
Introducing: Gather & Give
How do people always get those perfect pictures for Instagram? Why are some Snapchat stories so much better than others? What is Facebook Live even about? As a social business consultancy, it’s our job to know how to do these things, and we do our best to help others make the most of their time on […]
The #SFSummit Rewind: TSL heads to Austin
A couple weeks ago, we attended the Spredfast Summit, marking the third-consecutive year that we’ve made the trip to Austin, Texas. In recent years, the conference has become a Mecca for some of the brightest minds in social media, featuring keynotes from some of the most engaging presences in the digital space. Who: The smartest […]
Social Media Trends: Q3 2016
Keeping up with all the changes and updates that happen every week is hard work. Social media moves fast, really fast, but that’s what we’re here for. Every 3 months, we pull all of the best and most important updates from across all of your favorite platforms. The following is a birds-eye view of the […]
Growing Two Careers With Grace Vo
Grace Vo starts her week working at the Hennepin County Medical Center. She is currently working to grow her career in medicine, specifically aimed towards becoming a physician. Monday through Thursday, Grace is constantly taking on documentation and clerical responsibilities to ensure a given patient receives the best and most efficient visit possible. Grace has […]
Join Us at Twin Cities Startup Week, Sept. 19-25
Twin Cities Startup Week is just around the corner. Sept. 19-25 will be jam-packed with events, and we want you to join us! On 9/22 The Social Lights will host the first ever TCSW Startup Crawl at the newly renovated North Co. Building. Startup Crawl will give attendees the opportunity to check out the tenants […]
Social Media Trends Report: Q2 2016
We’ve sorted through the latest and greatest social media trends and platform updates to produce a new Social Media Trends Report. The deck describes the major social media updates from Q2 2016 and what they mean for your business. [slideshare id=64030041&doc=tsl2016q2trendreport-160714152514] What’s Trending on Social Media This Year? Livestreaming From Chewbacca Mom to political protests, livestreaming is […]
Before + After – The Social Lights Office Renovation
The Social Lights New HQ is housed in the former RyKrisp Factory. Built in 1922, the RyKrisp plant employed hundreds of hardworking Americans. We’re excited to reinvigorate this factory with entrepreneurial energy, along with our fellow building tenants, including: Woodchuck USA, THE AESTHETIC x WHITNEY VERMEER, Great Lakes Clothing Co., MPLS / STP Clothing Co. […]
