3-Emoji Review: The People vs. The Peeple

Facebook Pays Homage to the Selfie, In a Moving Way Thanks be to Facebook, for “animated selfies” can almost populate pages everywhere. Facebook will soon allow you to upload short, looping clips as your profile pic. Thank GOD this wasn’t a thing when I was in college. Those late night dance parties forever will be […]

#AdFedMN: Purpose Driven Content with Amanda Brinkman

Remember the Small Business Revolution Documentary we talked about recently? If you haven’t watched the film yet, get on it. The authenticity and heartwarming vibes will make your heart swell up. The Social Lights were lucky enough to join AdFed MN for a special event hosted by the lady who struck the match, Amanda Brinkman, to […]

Artist Revealed: The Truth Behind The Donald Trump Man Bun

When it comes to social media, artistic credit can get lost in the mix of retweets and copy/paste. As a matter of fact, social piracy swallowed our friend Alex Uncapher, a Minnesota DJ, who has that magical photoshop-freeform-pen touch and knows his way around a man bun. Don’t mean to burn your iris’ but we’re […]

3-Emoji Review for Secrets Of The City

It was meant to be. When Secrets Of The City published the first-ever 3 Emoji Review, it immediately caught our attention.  So we called our friend Taylor, the producer of Secrets of the City (which, by the way, SOTC is a daily digest of Twin Cities culture, featuring the best events of the day. You […]

#TrendsTuesday: Facebook Drones and Yelp Groans

Social media evolves at the rapid-fire pace of the internet. Here’s a rundown of some of the most recent and relevant social media news and trends, so you can keep up with new possibilities and changing functionality. Facebook used last weekend’s Lollapalooza to step into the world of live events. Instead of arriving piecemeal from friends […]

Facebook’s Boost Your Business Event – Minneapolis

The Social Lights attended Facebook’s most recent Boost Your Business event in Minneapolis, held right in our neighborhood at Aria. Small business marketing experts gathered along with a panel of local businesses to chat Facebook ads and everything that goes along with them. We’ve rounded up our takeaways from Facebook’s Minneapolis Boost Your Business event: […]

Social Media: 4 Factors to Focus on in 2015

In 2014, we saw video apps take off (mobile video impressions grew 350%), new networks like Yik Yak and ello emerge, and a movement toward high quality images and “Images for Information” instead of plain text or standard images. We also saw some epic social media wins and fails. Winners included NASA, the ALS Foundation, […]

To hashtag or not to hashtag?

Each social media platform has its own set of best practices when it comes to hashtags, and we think it’s time someone put together a little cheat sheet to keep track. When used in the correct way, hashtags help amplify your content and create valuable engagement. This quick graphic will help you determine whether or […]

Still Kickin: How one couple’s favorite T-shirt is fighting cancer and replacing cancer memes

Social media is awash with causes to support. Kickstarters, honorary days and months, and awareness campaigns are all part of our daily digital consciousness. However numerous they may be, these social campaigns can make a big difference within our local circle of friends—and thanks to the Internet—far beyond. One such notable campaign is the Still Kickin t-shirt, […]