Educating the Next Generation of Marketers

The Social Lights®  to Host Social Media Marketing Workshops As the business world coincides with the evolution of social media and technology, the job title Community Manager is now more important than ever. Brands need voices—and people to manage them as they engage in two-way dialogue on behalf of brands. That’s where the Community Manager […]

Introducing…

The Social Lights® Community Manager Training & Certification Program! The Social Lights is proud to announce our Community Manager Training & Certification Program—an accelerated management training curriculum designed to groom the next generation of leaders for coveted social media positions at Fortune 500 companies. Our practical, hands-on program will provide trainees not only the knowledge […]

What We’re Into Right Now…

1. Making websites do the Harlem Shake! Try it out: http://hsmaker.com/ Here’s one we did of our Clients page – http://bit.ly/WRPfxI  Clearly, our clients ROCK! 2. Creative use of the Vine app Behind-the-scenes glimpse at New York Fashion Week: 2 days to the show. vine.co/v/bv5FXdvEXT3 — OscarPRGirl (@OscarPRGirl) February 10, 2013 Check out calvinklein.tumblr.com tomorrow for live […]

Meet Karly & Martha!

The Social Lights are excited to welcome two new Community Managers to the team! Meet Karly Wallack and Martha Kirby  Karly Wallack Karly is a student at the University of Minnesota studying Professional Strategic Communication. Her experience coordinating marketing efforts for homecoming, Spring Jam, and other large-scale events at the U of M has sparked […]

Social Media Trends 2013

From the radpidly increasing rate of smartphone adoption, to the rise of Instagram addicts, to the thousands who’ve just discovered Tumblr—we can already tell 2013 will be a big year for social and we’re excited! Here’s what we think lies ahead: 1. Rise of Customer Service on Social Customer service on social media is bound to […]

The Social Lights’ Guide to New Year’s Eve

Last year we brought you Twin Cities highLIGHTS: A New Year’s Eve Guide to the Twin Cities. “From fashion tips to party planning advice, we’ve got you covered to ensure your end-of-the year celebration will be one to remember!” In this issue you will find: 01. The Gal’s Guide to Getting Ready 02. Style Guide: Ladies Edition 03. Nightlife Guide: Twin […]

A Very Social Soirée

It was beginning to look at LOT like Christmas on December 10 as The Social Lights and friends took to the streets of Uptown for a gathering full of holiday cheer! The snowy streets proved no match for those determined to join us for Moonlighter Monday at the Green Mill on Hennepin, and share a […]

What We’re Into Right Now

Instagram Glasses …if they ever become a reality DOMO’s employee social media policy Transplanted right from TechCrunch, “Back in May, Josh James, the co-founder of analytics company Omniture and now CEO of business intelligence startup Domo, announced an eyebrow-raising idea: He was kicking off an eight-week initiative that would require every one of Domo’s 130 […]

Escapism.

We no longer take breaks by detaching ourselves from our screens – be they laptops, desktops, tablets or mobile devices. Instead, we take breaks through on-screen distraction. Doing something fun for a few minutes…or hours…such as perusing Pinterest, tumbling through Tumblr posts or Drawing Something. We escape the email box, the proposal we’re working on, […]

The NEWs

We’ve Got NEWs! February has been a big month for us and we have several new and exciting announcements to share with you. 1. Opening New Doors The Social Lights worked with the UST MBA program and the talented production crew at Cape Status to create this humor video. If you like it, please tweet […]