Social Influence is Alive and Kicking at Zombie Pub Crawl

“Where are you going tonight dressed like that?” my dad said as I prepared to leave for the Zombie Pub Crawl dressed as a Hunter S. Thompson zombie.  “I’m going out to eat braaaaiiinnnsssssss!” He wasn’t amused.  My dad had never heard of a zombie pub crawl.  He also has never heard of Twitter. Therein […]

October News.

The Social Lights Sentinel October It’s October already and social media seems to be changing faster than the leaves lately! Along with a different newsfeed, Facebook has introduced a whole new concept named Facebook Timeline. But before businesses get too spooked by all the new changes, remember we have your back here at The Social Lights. Read […]

Content is Key…Especially this Time.

 Face.Book.Time.Line Let’s face it, we (and I speak for ALL of us) are obsessed with the latest and greatest gadgets and apps, in a frenzy for more fans and followers, frantically tweeting, posting and pinning to keep our companies in front of our customers. BUT WHY? All this frenzy for what? Because it’s good for business, […]

Social Media & the Future of Shopping

Shoppers are Getting Social! The shift from traditional to digital advertising and communications is occurring rapidly, especially for retailers. Those that are slow to shift to social media and digital promotions will be left dazed in the dust. The companies that figure out how to harness the power of social media to their full advantage […]

A Cure for QR Code Overload

QR Codes.  You can’t escape them.  From billboards to bus shelters, these digital squares are here to stay.  But not everybody cares. It’s just one more thing to ignore in the thousands of media messages we see every day. That’s why slapping a QR code at the bottom of an ad or poster isn’t going […]

Who’s the Fairest of them All?

The Social Lights are pleased to announce our newest client: Irish Fair of Minnesota We are counting down the days to the fair and posting the latest and greatest Irish Fair news on the newly-designed facebook page. Become a FAN! Please Join Us at the Fair August 12-14th, 2011! It will be great craic.

Enchanting to Meet You!

The Social Lights® are big fans of Guy Kawasaki! We received autographed copies of his latest book, enchantment! Let us know if you want to borrow it, great read!

The Social Lights – The Startup Story

The Startup Story The Social Lights® is the product of countless hours of research, an endless supply of entrepreneurial drive, and the never-stop-learning mentality of Emily Pritchard and Martha McCarthy. The duo met during their freshman year of college at the University of St. Thomas and the student-athletes quickly became good friends. As two of […]