Bringing Social Media to Life with iMPuLSe Creative
Recently, we were given the opportunity to paint our wall, but not in a “What color would you like your wall?” kind of way. We wanted to do something fresh, something new, and something that would encourage conversation. How does a social media agency do that? To bring this to life, we wanted to work […]
Social Media Trends: Q4 | 2016
The 2016 calendar year ended with a flurry of updates from around the social sphere, with the majority of the conversation centered around community care and live video. These moves align with platforms’ consistent efforts to create a positive, authentic, and immersive experience for their users. The following is a birds-eye view of the evolving […]
We Gathered & Gave
On November 21, our entire team came together for Gather & Give, a massive 1-day project aimed at showing gratitude for both our clients and our team. Throughout the day, we generated enormous amounts of content, shared social media tips and tricks via livestream, and ended the day with a Thanksgiving feast that featured every company on […]
Introducing: Gather & Give
How do people always get those perfect pictures for Instagram? Why are some Snapchat stories so much better than others? What is Facebook Live even about? As a social business consultancy, it’s our job to know how to do these things, and we do our best to help others make the most of their time on […]
The #SFSummit Rewind: TSL heads to Austin
A couple weeks ago, we attended the Spredfast Summit, marking the third-consecutive year that we’ve made the trip to Austin, Texas. In recent years, the conference has become a Mecca for some of the brightest minds in social media, featuring keynotes from some of the most engaging presences in the digital space. Who: The smartest […]
Social Media Trends: Q3 2016
Keeping up with all the changes and updates that happen every week is hard work. Social media moves fast, really fast, but that’s what we’re here for. Every 3 months, we pull all of the best and most important updates from across all of your favorite platforms. The following is a birds-eye view of the […]
Join Us at Twin Cities Startup Week, Sept. 19-25
Twin Cities Startup Week is just around the corner. Sept. 19-25 will be jam-packed with events, and we want you to join us! On 9/22 The Social Lights will host the first ever TCSW Startup Crawl at the newly renovated North Co. Building. Startup Crawl will give attendees the opportunity to check out the tenants […]
Before + After – The Social Lights Office Renovation
The Social Lights New HQ is housed in the former RyKrisp Factory. Built in 1922, the RyKrisp plant employed hundreds of hardworking Americans. We’re excited to reinvigorate this factory with entrepreneurial energy, along with our fellow building tenants, including: Woodchuck USA, THE AESTHETIC x WHITNEY VERMEER, Great Lakes Clothing Co., MPLS / STP Clothing Co. […]
The Social Lights Celebrates 5 Years in Business
The Social Lights, LLC is an independent social media marketing agency headquartered in Minneapolis, MN. Over the past 5 years, they’ve grown from a two-woman shop to a team of 12 and counting. “Since this time last year, revenue growth is up 51.3%. We’ve grown to 12 employees (4x last year) and moved into a […]
Deconstructing the Creative Process with Ben Nesvig
Do you find yourself wondering how certain individuals always seem to be up on their creative game? Continuously cranking out quality content, testing new ideas, and always in-the-know about the latest technology? We’ve gotten to know Ben Nesvig recently, and quickly realized he fits into this unique category. Curious to learn more about his creative […]